Racing the Clock: How Teak Helped Movemint Launch Refund Protection in Under Three Weeks

Overview

At Teak, we prioritize fast, flexible, and reliable refund protection. This case study illustrates our collaboration with Movemint, an athletic event management platform, to integrate our Smart Refund solution, achieving the first policy sale within three weeks of contract signing.

About Movemint

Movemint is the platform for athletic events, streamlining event management, marketing, registration, results, and much more. With love for sport at its core, Movemint enhances the experience for both organizers and participants.

The Challenge

An urgent request came in from Movemint when one of their key clients was preparing to launch a major race. They needed refund protection embedded in the registration flow before participant sign-ups began.

Speed was critical, but the solution also had to be flexible and participant-friendly, able to support real-time transactions, multiple product options, and different registration paths without disrupting the user experience.

With tickets going on sale soon, we had less than four weeks to fully onboard Movemint and launch refund protection, without cutting any corners.

The Solution

Our team at Teak mobilized quickly to collaborate with Movemint on a well-structured, high-touch implementation strategy. The effort was led by Brandon Toller (VP of Solutions Delivery) from Teak, partnering closely with Julia Jaschke (Software Engineer) and Zack Isaacs (Founder & CEO) from Movemint. Together, we executed a fast-paced but disciplined implementation plan.

Here’s what we tackled together:

• Widget Configuration: We embedded Movemint’s refund protection directly into their registration flow, which was custom-fit to match their brand and user interface.
• Content Strategy: Clear, well-placed messaging helped participants easily understand the benefits of adding refund protection.
• Engineering and QA Support: Our team collaborated with Movemint’s developers to troubleshoot issues quickly and maintain smooth operations.
• User Acceptance Testing: We created and validated test cases to ensure a consistent, seamless participant experience across all scenarios.
• Account Setup: Roles, permissions, and workflows were defined within our platform to support a clean and scalable launch.
• CX Enablement: Training Movemint’s team for participant and client support from day one.

Thanks to the strong collaboration, a clear implementation plan, and open lines of communication, we stayed aligned with Movemint at every step, keeping things on track without the stress.

The Results

• Launched in 19 Days: The team completed the full integration before the deadline, showcasing the power of process and partnership.
• First Refund Policy Sold Before Go-Live: Before the race launched, a participant purchased refund protection, demonstrating that the system was working and delivering value.
• Future Ready Architecture: Movemint’s setup now supports additional products and multi-day events. To date, 80% of Movemint’s clients are live with their own refund  solutions thanks to Teak. 
• Early Wins: Achieved a 25% conversion rate on refund protection post-launch.

“Teak has been incredible. We received thorough support during implementation, and Teak has quickly attended to every request we’ve had since launch. I couldn’t imagine a more stand-up partner.”
Zack Isaacs, CEO & Founder of Movemint

Key Takeaways

• Speed Meets Structure: A solid implementation plan enabled us to move quickly without sacrificing quality.
• Collaboration is Critical: Constant communication and shared goals ensured a smooth process from start to finish.
• Partnership Beyond Launch: Continuous collaboration has led to feature enhancements and additional revenue opportunities.

Conclusion

By leveraging our proven implementation strategy with Movemint’s proactive team, we transformed a challenging situation into a scalable success. The outcome? A seamless participant experience, new revenue streams, and a strong foundation for continued growth.

Ready to see how Teak can help you launch flexible refund protection, fast? Let’s talk!