← Back to Newsroom

Why Today's Rigid Refund Programs Fall Short

How TeakOS™, our platform infrastructure, builds dynamic, consumer-first refund programs that evolve in real time.

Consumers expect flexibility in almost everything they buy, yet when it comes to experiences, most refund programs still hand them the same rigid terms and give partners little room to adjust. This post kicks off our Flexible Refund Series, where we share our perspective on what refund protection should look like, from the technology and services behind it to real partner use cases and ROI.

Refund protection is now a standard part of how people buy experiences. The global market for ticket refund coverage reached an estimated $6.5 billion in 2025 and is projected to more than triple by 2035, and EY found that 21% of consumers across the U.S., Europe and Asia-Pacific plan to spend more on experiences next year.

Teak was built for that demand. We believe a great refund experience should be flexible and fair, and TeakOS makes that possible by building a fully customized, data-driven program for every partner.

Teak builds refund programs around the consumer

Today's refund experience is failing both sides of the transaction. Most providers offer partners a few fixed options that stay locked in for the life of the contract, even as their audience and business change. Consumers end up with one-size protection that rarely fits what they bought or the reasons their situations might change, so they either pay for benefits they don't need or skip protection altogether.

That’s why Teak builds around the consumer, because the person at checkout decides whether protection is worth adding. When the offer matches what they value, more of them add it, and those who need a refund later get one they understand.

That consumer-first approach makes Teak the refund technology layer for the experience economy. Live events, sports, attractions, travel, hospitality, endurance and memberships all need refund protection, and each one brings timelines and risks that a one-sized program can't handle.

“After handling tens of millions of refund requests, we’ve learned that consumers can always tell whether a refund program was built with them in mind. Every decision at Teak starts there, and it’s why our partners see stronger attach rates and why we pay every qualified refund in full. The industry spent years handing partners fixed options, and the experience economy deserves far more than that.”
Bryan Derbyshire · CEO & Founder, Teak

Built for the nuances of every vertical

A season ticket holder committing to a full year of home games has different needs and expectations than a family booking a theme park visit for next weekend. We design each program around those differences, from purchase timing to the most common reasons people cancel.

Teak is also carrier agnostic. Providers tied to a single carrier pass along whatever that carrier offers. We work with several carriers to assemble the best conditional benefits for each partner, and we adjust them as the data shows which benefits consumers choose.

Meet TeakOS

TeakOS is our platform infrastructure, and it powers every Teak program. It’s fully embedded in a partner's checkout, applies the right protection to each order and manages the refund experience through payout, combining solutions, products and conditions in whatever way the business needs.

  • Multiple solutions in one program. Partners can use Refund as a Service™ (RaaS™), Filed Insurance, or both together.
  • Multiple products in one checkout. A ticket, a parking pass, and a hotel night in the same cart can each carry their own protection.
  • Benefits and conditions built into each program. Weather refunds, time-based conditions, RFAR (refund for any reason) and more can be layered in to match how consumers buy and attend.

Traditional programs are cast in a mold and set in their final shape at launch. Teak works as an ecosystem that brings carriers, solutions, benefits, conditions and data together on one platform, and every partner receives a living program that grows and adapts as it learns about its consumers.

Built into the core, live in real time

Every one of these capabilities lives in the core of TeakOS. Some providers say they can build them on request, which usually means custom work layered onto a system designed for a single fixed policy. TeakOS was built from the ground up to run them all natively.

That foundation lets TeakOS move at the speed of checkout and hold up under the heaviest demand. Because the platform runs asynchronously, it quotes and applies protection almost instantly and is built to handle massive spikes in volume, from a stadium tour on-sale to opening day for season tickets. Every program change goes live in real time once the partner approves it, with no rebuild, redeployment or new contract cycle.

Traditional insurance is a blunt instrument that forces a square peg into a round hole. TeakOS is configurable platform infrastructure that fits each business with precision, and legacy systems would have to be rebuilt from scratch to match it.

“The way people buy experiences is changing fast, and AI agents are poised to play a growing role in how consumers book. We built TeakOS on lightweight APIs and designed it to fail open, so protection never stands between a consumer and a purchase. That same foundation lets partners integrate in weeks and lets us support new ways of buying as quickly as they appear.”
Mark Kramer · CTO of Teak

Consumer-first programs that perform for partners

Many refund programs are built around the provider's margins. Some use dynamic pricing to extract as much as possible from each buyer, which erodes trust right when a consumer is deciding whether to buy.

Teak optimizes every program around consumer benefit. Consumers pay only for the protection they want, so pricing stays fair and the offer feels relevant, which drives higher attach rates, stronger conversion and more ancillary revenue for partners.

Teak also pays 100 percent of every qualified refund request, which turns a moment of disappointment into a positive part of the partner's brand experience. Consumers remember being treated fairly when situations change, and that trust brings them back to buy again.

Your refund program gets smarter with every sale

We use data and best practices from across the experience economy to recommend the right mix of solutions, products and conditions from day one, and our team guides partners through every decision.

Checkout Intelligence™, included in every Teak program, then refines offers, benefits and pricing based on real checkout performance. Results keep improving after launch, as Teak brings partners data-backed improvements and puts each one in motion once they give the go-ahead.

The end of fixed refund programs

The experience economy has outgrown one-size refund programs that stay frozen the day they launch. Programs on TeakOS evolve around the consumers they serve. Each program keeps the benefits consumers value and grows more tailored to their needs, so partners see stronger results over time.

Every program on TeakOS is adaptive, configured with precision and backed by our commitment to pay every qualified refund in full. Find out what an optimized refund program could do for your business. Connect with our team, and we'll show you what a custom program could look like for your consumers and your vertical, along with the ancillary revenue it could unlock.

‍

Brandon Toller
About the author
Brandon Toller
VP of Solutions Delivery, Teak
Brandon Toller is VP of Solutions Delivery at Teak, where he leads the launch and optimization of flexible refund programs for experience brands. A product leader for more than 20 years, he has built and scaled SaaS products across eCommerce, financial services, and big data analytics, including a customer journey analytics platform at BryterCX that served top global financial institutions and drew more than $30M in investment. He joined Teak, formerly Protecht, in 2022 to lead product and today brings that data-driven approach to refund experiences that perform at scale.
Contact us to learn more.